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RAAZ Reboot
Raaz Reboot is a 2016 Indian horror thriller film written and directed by Vikram Bhatt. It features Emraan Hashmi, Kriti Kharbanda and Gaurav Arora in the lead roles. The film is the fourth instalment in the horror film series, Raaz.
New Clear Ideas created an IP around the #RaazKiBhaat where the Director of the Raaz Series came on Live each night to share paranomial instances from his life.
Also during this period, piracy of movies had shot through the roof, keeping this in mind we realised a 650GB video making it seem like a leak but instead the video clipping had a Ghost cursing at those that veiwed or tried to download the same link.
- Type: Social Media, Digital Marketing